A Definition of Strategy:

An organization’s strategy can be defined as a comprehensive plan or action orientation that identifies the critical direction and guides the allocation of resources of the organization. The strategy is typically a statement about what should be done to ensure success based on the organization's vision, values and mission.

 

God wants your church to be both faithful and fruitful. One without the other is only half the equation. Numerical results are no justification for being unfaithful to the message, but neither can we use faithfulness as an excuse for being ineffective!

Rick Warren, The Purpose Driven Church

 

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